Reflections on 2024: Building what truly matters at Appknox

As 2024 draws to a close, I’m reflecting on a year that has been nothing short of transformative for Appknox. This year was of bold ideas, breakthrough innovation, and meaningful partnerships. We didn’t just meet expectations—we redefined them.

In many ways, 2024 was about revisiting the fundamentals of our mission: to make mobile application security simple, scalable, and effective. By doing so, we’ve built not just better products but stronger relationships with our customers and partners.

To everyone who trusted us this year—our partners, customers, and the incredible Appknox team—thank you for your unwavering support and collaboration.

From innovation to impact: Appknox’s progress in 2024

When I think about what stood out most this year, two themes come to mind: relentless innovation and unwavering trust.

Pioneering new standards

This year, at OWASP Global AppSec, we had the privilege of presenting Appknox’s vision to some of the brightest minds in security. Our insights into kernel-level security challenges sparked conversations that reaffirmed our long-held belief: the world needs smarter, faster, and more scalable application security solutions for mobile applications.

Solutions that empower and integrate seamlessly

This vision drove every decision we made this year. From enhancing our CISO dashboard with advanced analytics to ensure organizations can stay ahead of threats to rolling out seamless integrations like Azure Pipeline and GitHub Actions, we focused on delivering solutions that fit effortlessly into daily workflows.

Driving collaboration for a safer mobile ecosystem

We also took a significant step in our advocacy for application security by joining the Application Defense Alliance (ADA). Being part of this global network reinforces our commitment to setting higher benchmarks in security and collaborating with industry leaders to create safer digital ecosystems.

Recognition that matters

In 2024, Appknox was honored to be recognized as a 'Strong Performer' in Gartner’s Voice of the Customer for Application Security Testing, with the highest customer reviews. This acknowledgment is a testament to the trust our customers place in us and the measurable impact we’ve delivered.

These aren’t just statistics; they represent real progress in securing mobile applications globally.

Growth by design: The crucial insights from 2024

This year wasn’t without its challenges. Staying ahead of rapidly evolving threats tested our agility and resilience. However, these hurdles also pushed us to think differently and innovate for today and the future.

We realized that building great technology isn’t enough. We must also align with our customers’ realities, fit into their workflows, and solve security challenges before they arise. 

Shaping the future of AppSec with Appknox’s vision for 2025

As I look ahead to 2025, the vision is clear: build smarter, scale faster, and nurture deeper partnerships.

1. Revolutionizing mobile security with AI

AI isn’t just about efficiency—it’s about foresight. In 2025, we’re bringing AI-led testing to the forefront to detect vulnerabilities and to address the novel threats introduced by AI.

2. Introducing Storeknox

I’m incredibly excited about Storeknox, our latest innovation designed to tackle app drift, phishing, and brand abuse at scale. It’s more than a product—it’s a solution built from multiple in-depth customer conversations and a shared vision for proactive mobile security.

3. Expanding our global footprint

Markets like the US, GCC, and India are pivotal to our growth strategy. But our focus isn’t just on growth—it’s on delivering value tailored to each region's unique needs.

4. Aligning with MITRE’s frameworks

Our goal is to position mobile app security as a critical part of AppSec within SOCs, fully aligned with MITRE’s frameworks. This isn’t just about compliance; it’s about enabling enterprises to anticipate and respond confidently to threats.

5. Building ecosystems of trust

Security can no longer be functioning in a silo. In 2025, we’re committed to building a global ecosystem of enterprises, developers, and researchers working together to create safer mobile application experiences.

The bigger picture

At its core, 2024 was about building what matters—tools, relationships, and trust. But as proud as I am of what we’ve accomplished, I know this is just the beginning.

The challenges we face as an industry are only getting more complex. But complexity is where opportunity lives. At Appknox, we’re not just preparing for the future, we are shaping it.

As we step into 2025, my commitment is simple: to continue building solutions that not only meet today’s demands but anticipate tomorrow’s needs. When it comes to security, there’s no room for complacency.

To our customers, partners, and team—thank you for your trust, collaboration, and belief in our vision. Let’s make 2025 a year that creates a lasting impact.